In this rapidly evolving world of online marketing it is sometimes hard to remember what all the terms mean, let alone how the strategy works. As such I have broken down the various services as applied to the bar scene. hi
Brandon walks up to the cute girl at the bar and says “I’m great in bed”. Direct Marketing
Brandon asks waitress the cute girl’s name looks up her phone number, calls her cell phone and says “I’m great in bed”. Cold Calling
Brandon has 100 strangers tell every cute girl in every bar he’s great in bed, and then pays those strangers for any closed deal. Affiliate Marketing
Brandon Recruits 20 other guys, who all recruit 20 other guys, and each tier gets 5% of the cute girls the tier below manage to close. Multi-Level Marketing
Cute girl at the bar searches Google for “Guys who are great in bed” and Brandon’s ad Shows up. Search Engine Marketing
Cute girl at the bar searches Google for “Guys who are great in bed” and the Brandon’s web page is the top hit. Search Engine Optimization
Cute girl at the bar checks her e-mail and reads that “Be C@use of Herbal V!agra, Brandon is great in bed”. Spam/E-mail Marketing
Cute girl at the bar uses the restroom and sees written on the stall that Brandon is great in bed. Gorilla Marketing.
Cute girl at the bar hears from from her friend that Brandon is great in bed. Word of Mouth Advertising.
Cute girl at the bar sees the sex tape of Brandon Wirtz with Paris Hilton and realizes Brandon is great in bed. Viral marketing.
Cute Girl at the bar sleeps with Brandon, the other guy who was flirting her up, and 4 random strangers, and then decides Brandon is great in bed. Market Research and Comparative shopping.
Brandon gives $5 to every homeless person on the street to tell the cute girl at the bar what he is great in bed. Cause Marketing / Charitable Giving Brand awareness Campaigns
Brandon pays Brea Grant to tell the cute girl at the bar that his is great in bed. Celebrity endorsement.
Brandon pays Doctor Drew to recommend to the cute girl at the bar that he is someone who is great in bed. Professional / Expert Endorsement.
Brandon appears in the cute girl at the bar’s favorite TV show being great in bed. Product Placement.
Hundreds of Brandon’s friends and followers tell the cute girl at the bar that Brandon is great in bed possibly when Brandon isn’t even around. Social Media Marketing.
If you need any of these services for your product, (not because you are looking to find a cute girl) Check out Blackwaterops.com where I offer most but not all of these types of marketing. If you want to maximize your digital exposure and get your brand online, Local Brand Advisor is at your disposal.
So that you can achieve what I have…
Brandon walks in to the bar, and everyone there like a scene out of Cheer’s says “Brandon!” and every one know’s he is great in bed. Brand Recognition.
I was reminded of this article which I had written a long while back by this post at Joke o matic